Outcomes
A modern website foundation
The website was rebuilt with Next.js and deployed on Vercel, giving Harmonia a faster, more flexible foundation for product discovery, local branches, projects, and quote requests.
A clearer product inventory
An extensive product inventory was organized through Sanity, helping Harmonia present curtains, blinds, awnings, pergolas, and related product options in a more structured way.
Thousands of generated leads
Paid advertising, paid search, social media, and the rebuilt website worked together to help Harmonia generate more leads.
Major social visibility growth
Social content helped the brand move from hundreds of views in the feed to hundreds of thousands, increasing awareness across its local markets.
Better local service discovery
The website supports multiple branch locations and helps visitors connect with the right local team for measurement, installation, product guidance, and quotes.
3000+
Leads generated
Paid advertising, paid search, social content, and the rebuilt website helped generate more than 3,000 leads through tracked marketing activity.
100k+
Social views reached
Social media content helped Harmonia move from hundreds of feed views to hundreds of thousands.
Sanity
Product inventory system
A structured product inventory was organized inside the website so Harmonia could present its catalog more clearly.
Next.js + Vercel
Custom website foundation
The website was rebuilt with a modern stack designed for speed, flexibility, and long-term content management.
Work delivered
Context
Harmonia Decoración offers custom curtains, blinds, awnings, and pergolas with advisory, measurement, product selection, and professional installation across multiple local branches in Mexico.
Because the business serves different product categories and cities, the digital system needed to do more than look good. It needed to support product discovery, branch visibility, project proof, quote requests, and ongoing marketing activity.
Building a custom website foundation
Branding Bull rebuilt the Harmonia Decoración website using Next.js, Vercel, and Sanity. The goal was to create a faster and more flexible website foundation that could support products, branches, projects, reviews, blog content, and quote requests.
For a business with a visual product catalog and multiple local markets, the website needed to be structured enough to scale while staying easy for visitors to understand.
Organizing the product inventory
A major part of the project was organizing an extensive product inventory inside the website. Harmonia needed a clearer way to present its catalog of cortinas, persianas, toldos, pérgolas, and related solutions.
Using Sanity, the product information could be structured in a way that supports discovery, content management, and future updates without turning the website into a static brochure.
Capturing demand with paid search
Paid search helped Harmonia reach people already looking for custom curtains, blinds, awnings, pergolas, and installation services.
This allowed the brand to capture active demand while the website gave visitors a stronger place to evaluate products, locations, reviews, projects, and next steps.
Turning attention into leads
The strongest result came from connecting attention with action. Paid advertising, paid search, social media, and the rebuilt website worked together to help generate more than 3,000 leads.
The website gave campaigns a stronger destination, while social content and paid media helped create and capture demand across multiple products and local markets.
The result
Harmonia gained a stronger digital system across website, product catalog, paid media, search, and social content.
The brand now has a custom Next.js website deployed on Vercel, a structured Sanity product inventory, clearer local branch paths, stronger quote flows, and a content engine that helped grow visibility from hundreds of views to hundreds of thousands.
“What stood out to us was how personable and attentive the team was. They really took the time to understand our needs and were always there when we needed them. ”
Erik Morfin, Owner
Growing social visibility
Branding Bull also handled and created social media content for Harmonia. The content helped the brand become more visible and more active in the feed.
Over time, Harmonia moved from hundreds of views to hundreds of thousands of views on social content.
How they were before
After TBB